Boss Babe is a community created by Natalie Ellis and Danielle Canty.

They have a bunch of different courses and offers including:

  • The Societe
  • Online Launch School
  • Insta Influence Kit
  • Content Masterclass
  • Instagram Growth Accelerator

If you're here you're probably wondering if these courses are scams or legit.

That's what you'll learn in this review.

Below you'll see everything you need to about Boss Babe.. you'll know if they're right for you by the time you're done reading.

Let's get into it!

Boss Babe Summary

Creator: Natalie Ellis and Danielle Canty

Price to join: $37 to $997

Do I recommend? It depends

   Overall rating: 3/5

Boss Babe is a lot like other women focused online marketing communities.

There's a bunch of places just like this that sell Instagram courses and courses on launching a course/making money online.

Boss Babe is similar in quality and price as these other places too.

I don't think they're anything spectacular and there's better ways to make money than Instagram and launching a course.

However, if you are set on creating an Instagram brand these courses can work for you.

Better opportunity: If you're interested in building an online business in a legit and affordable way, click below:

Who Is Natalie Ellis and Danielle Canty?

Natalie Ellis and Danielle Canty are the creators of the Boss Babe.

These two are almost identical to other women focused online marketing communities.

For example, some similar communities from different online marketers include Kat Coroy, Amanda Frances, Elisa Darma, Bossgram Academy, Money Bootcamp, Jenna Kutcher and more. 

Needless to say I've reviewed many, many opportunities that are almost identical to Boss Babe. 

One thing you want to see from someone selling a course is if they actually are successful in what they're teaching.

A lot of people online fake success to sell courses.

Both the creators, however, are successful in what they teach.

For example, Boss Babe shows you how to build a following on Instagram and the creators have large followings on Instagram:

Their Boss Babe Instagram account has over 3 million subscribers as well.

They also have successful courses as well.

So at the very least you're going to get training from experts in what they're teaching. 

What Does Boss Babe Teach?

Boss Babe teaches a couple different ways to make money online.

The main ways taught are:

  • Creating and launching a course
  • Instagram

Both of these business models are legitimate and some of the top people in each one make millions.

Launching a course probably has the biggest upside but is also the hardest.

To create a course you need to be an expert on a topic, actually make the training material, market the course and more.

It's a long process and it can take over a year with no guarantee you'll get any results.

Instagram is definitely less stressful but it's harder to monetize.

Recommended: How I Made $150,000 Online As A Complete Beginner

Boss Babe Courses Overview

Boss Babe offers 5 different courses.

Here's an overview of each one.

1) The Societe ($37 Per Month)

The first offer from Boss Babe is The Societe.

The Societe is a mastermind group where you get monthly training and coaching calls.

There's not really one business model taught here or anything like that.

Instead you get monthly videos that go over different aspects of internet marketing.

This can include lead generation, email marketing, influencer marketing, affiliate marketing, Facebook Ads, Instagram Ads, content creation, mindset training and more. 

2) Online Launch School ($997)

The second offer from Boss Babe is Online Launch School.

Unlike The Societe, this course is focused on one topic.. launching a course. 

There's 12 modules in this program and they are:

  • Module 1  - Your Launch Offer: Here you figure out how to price your course and how to determine the audience you're selling to.
  • Module 2 - Product Market And Messaging Fit: Module 2 goes deeper into your marketing messaging. Here you'll learn how to figure out your audience's needs and how to test messaging.
  • Module 3 - Developing Your Launch Brief: Here you'll learn how to launch your course and what platforms and funnels to use. 
  • Module 4 - Launch Element Set-up: Module 4 goes over the launch process more in depth. You'll see how to create sales pages, funnels and how to automate things.
  • Module 5 - Pre-Launch Requisites: Module 5 covers pre-launching and building buzz for your offer.
  • Module 6 - Day By Day Launch Schedule: This section details the day to day things you'll need to do when launching. 
  • Module 7 - It's Launch Week: Module 7 shifts focus to when you're launching and how to execute your launch.
  • Module 8 - Launch Debrief: Module 8 will show you how to evaluate your launch after doors close. 
  • Module 9 - Build An Automated Sales System With Youtube: In this module you'll learn how to use Youtube to generate traffic.
  • Module 10 - Write Conversion Copy With Ease: Module 10 covers copywriting and how to increase sales with it.
  • Module 11 - Run Successful Facebook Ads: This module teaches you how to run Facebook Ads to your offer.
  • Module 12 - Done For Your Customer Service Templates: Lastly you'll get tips and templates for customer service.

3) Insta Influence Kit ($37)

Insta Influence Kit teaches you how to get a following on Instagram.

Here's how the training is structured:

  • Insta Influence Kit - You'll get different Instagram templates in this section and how to get viral growth.
  • Batching Workflow - This section goes over the BB3 system which is a system on creating your viral content in batches.
  • Customize Like A Designer - This is training on Canva and how to create professional looking posts on this platform. 
  • Viral Content Bank - You'll get a look at Boss Babe's 15 most successful posts and why they worked.
  • Social Medial Tech Stack - The apps and tools you need to grow your brand will be discussed in this section. 

4) Content Masterclass ($149)

The Content Marketclass is a course that goes over creating content for online influencers.

Here's what you'll learn here:

  • Module 1 - Know Exactly What Content To Post: In the first module you'll see Boss Babe's content formula and how to position yourself in the market you choose.
  • Module 2 - Create Boss Babe Confidence: You'll learn how to be confident on camera in this section.
  • Module 3 - Develop Your Unique Content Style: Here you'll learn about different types of content and how to set up a content schedule.
  • Module 4 - How To Batch 30 Days Of Content In 1 Day: Here you'll earn how to plan out your content.
  • Module 5 - Create professional Content On Your Smartphone: Module 5 will teach you how to create professional looking videos with your phone. 
  • Module 6 - Elevate Your Exposure + Reach On IG: How to create and edit Reels on Instagram.
  • Module 7 - Edit And Stylize Your Content: How to use Lightroom for editing. 
  • Module 8 - Monetize Your Content: The last module teaches you how to monetize your social media posts. 

5) Instagram Growth Accelerator DIY

The last course is another on Instagram and is the most complete out of the three.

Here's a look at what you get in this section:

  • Module 1 - Niche Clarity And Ideal Client Attraction: The first module goes over selecting a niche and how to get your ideal clients.
  • Module 2 - Creating Content Stories And Value Pillars: Module two is dedicated to creating content and how to create content that your followers will love.
  • Module 3 - Delivering Consistent Value And Profile Seeding: Here you'll learn how to become a leader in your chosen niche.
  • Module 4 - Transform Your Content And Captions With Copywriting: Module 4 covers copywriting and how to create headlines that grab people's attention.
  • Module 5 - How To Develop And Implement Your Visual Branding Strategy: This section covers your visual branding strategy.
  • Module 6 - Easy Creation And Editing Of Images And Videos: Module 6 covers editing your videos.
  • Module 7 - Viral Content Formula And Audience Growth: Here you'll learn how to create viral content and get your ideal clients to follow you.
  • Module 8 - Creating Videos To Hack, Engage And Sell: Module 8 will teach you how to create high converting videos.
  • Module 9 - Creating Community Vs. Building Audience: This section tackles building a community to grow your audience. 
  • Module 10 - Attract Buying Followers And Convert Your audience: Module 10 will teach you how to get an audience full of people who want to buy your offers. 
  • Module 11 - Your Step By Step Selling Strategy: Here you'll learn how to convert followers.
  • Module 12 - Scaling Intimacy And Converting Passively: Module 12 will show you how to scale your business on Instagram.

Want To Make Money Online?

I've reviewed all the top programs that teach this.. to see my top pick, click below:

Is There A Refund Policy?

There is but it's not a very good one.

You get 14 days to get your money back but it seems like a real painful process.

You have to email the support team at Boss Babe and then talk to a representative and you actually have to discuss why you want a refund.

Then you have to provide proof that you actually went through the course.

After all this you can get your money back after they charge you a $250 cancellation fee.

This is such a laughably bad refund policy.. it would have been better if they just said no refunds.

Boss Babe Pros And Cons

  • Decent training: I wouldn't say the training is spectacular but it's decent.. beginners will definitely benefit. 
  • Boss Babe is popular on Instagram: Most of the training programs teach Instagram growth.. Boss Babe has 3 million subscribers so they know what they're talking about. 
  • Expensive: The main courses cost nearly $1000 and that's too much to learn about Instagram and launching a course. There's other programs that are just as good and more affordable. 
  • Bad refund policy: There's a lot of hoops to jump through with the refund policy and you don't even get all your money back if you do get a refund.
Is Boss Babe A Scam?

No I don't think so.

The two behind the brand are savvy business owners and definitely are Instagram experts.

It's just a little pricey and these aren't my favorite business models. 

Here's A Better Opportunity

Boss Babe is decent but definitely not the best training on making money online.

I've personally made hundreds of thousands online and have reviewed all the top programs that teach this.

To see my #1 recommended course that teaches creating an online business, click below:


Creator of The Affiliate Doctor. I earn a full time income online and love teaching people to do the same!

  • Their new ‘Influencer School’ is absolute garbage. Regurgitated basic information and complete waste of money! They present themselves as ‘experts’. Yes, experts as reinventing content and selling it as ‘coaching’ with very little value to the customer. Don’t get sucked in.

  • I joined Boss Babe in January 2021 and it was full of value then because of the online masterclasses included in their membership and they used to have these zoom calls where you got to meet other members. They would break us out into small rooms for networking which was awesome.

    Now, a year later and my annual membership is about to expire and I’ve switched to monthly with the plan to cancel by March. The quality of the masterclasses have gone down a lot. They teach for 5 mins, fill it with fluff, and then share a course or program you can pay to join. Also, no more networking calls. The only reason why I’m still in it is for the mindset calls which are once a month.

    What’s disappointing about Boss Babe is they market it as “start and scale your business without being lonely” by having a community but they’re gotten rid of the networking calls and really it’s focus now is on creating and Instagram brand. Now they have merch and their newsletters are full of affiliate links for products it’s annoying. I get that they’re trying to make multiple streams of income but this is NOT the membership for serious female entrepreneurs.

    • Thank you for your honesty! I was thinking of joining, but had some concerns about what you mentioned. I took a reels course from someone who follows BB and noticed the format and outline is very similar. I think I will hold off!

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